Behind the Scene
We continually invest in a strong organisation that can effectively manage the complex product mix we sell and support our business at speed. This is essential in a dynamic sector where customer habits, markets, and trends can change almost overnight.
Integrated systems and close collaboration between brand teams and logistics ensure effective supply chain management from the source through to our customers.
ELAF FASHION has built a strong international and local team and empowered it with the latest tools and technologies, and the results are astonishing.
ELAF FASHION has always believed in training and development, set a fantastic plan for each team member throughout his career in the company. The brainstorming session is conducted regularly to bring out new ideas a flourish them.
ELAF FASHION continues to develop its team to deliver the best of what top global companies offer by attracting expertise and establishing partnerships that enhance returns of investment and makes a difference in the fields of retail fashion.
Merchandising & Commercial Team
Our team carefully selects the merchandise to fit market demanded, good quality, excellent price with maximising profit.
Our operation team connects both commercial and supply chain to ensure smooth operation.
The supply chain team is occupied with fully automated disruption centre.
In our finance department, we have the latest ERP system SAP business 1, to ensure that all other departments are linked together commercially and financially.
HR team always ensure that our employees are happy well trained and compensated, happy employee, equals happy customer.
Our team is dedicated to overseeing the running of the operations in full, a specially designed checklist to ensure that our stores comply with company and brand requirements.